A Paw-Some Christmas Adventure Awaits: Discover the Enchanting Snowdogs Trail at Hillsborough Castle and Gardens
Step into a tail-wagging adventure as Historic Royal Palaces brings the magic of the Snowdogs to Hillsborough Castle and Gardens. From 29 November 2025 to 4 January 2026, the Castle grounds will be transformed with 10 playful Snowdogs and one Snowman™, with elements inspired by the much-loved animated film, THE SNOWMAN™ AND THE SNOWDOG, the sequel to Raymond Briggs’ classic picture book and film adaption THE SNOWMAN™ offering families an enchanting Christmas experience filled with discovery and festive fun.
At the Castle entrance, a life-sized Snowman™ and Snowdog will greet visitors, inviting them to explore winding woodland paths, hidden glens, and sparkling green spaces throughout the gardens. Along the trail, Snowdog displays will be brought to life, inviting families and visitors of all ages to pause, explore, and enjoy fresh surprises around every corner.
Inside the Clore Learning Centre – a dedicated creative and educational space located in the Castle's former stable block - families can warm up with screenings of The Snowman™ and The Snowdog on weekends (29–30 November, 6–7 and 13–14 December) and during the school holidays (20–23 December and 27–4 January). Screenings run at 11:00, 12:00, 13:00 and 14:00, and are included with a gardens ticket on a first-come, first-served basis.
Stuart Campbell, Public Engagement Manager at Historic Royal Palaces, says: “We’re thrilled to bring the Snowdogs to life in the grounds of Hillsborough Castle and Gardens. This magical trail is a wonderful way for families to explore the gardens together, spotting each Snowdog hidden in film-inspired scenes, and creating memories along the way. It’s a joyful celebration of a much-loved classic story that captures the spirit of Christmas and brings a little extra magic to the Castle this winter.”
On weekends and during the Christmas holidays, visitors can enjoy even more festive cheer with a magical meet-and-greet with Santa himself — part of the wider Hillsborough Castle and Gardens Christmas experience (additional ticket required). After following the Snowdog trail through the gardens and discovering glimmering wintery scenes, Christmassy treats and hot drinks are available from the café – and on snowy days there’s even space to build a snowman.
The festivities continue inside the Castle itself, open Wednesday to Sunday, and moving to seven days a week during the school holidays. Grand State Rooms will be dressed in sparkling Christmas trees, garlands, and traditional decorations, while Castle tours share stories of seasonal traditions from Hillsborough’s past.
The trail has been developed in collaboration with Wild in Art, a leading producer of creative events that transform public spaces, connect communities and showcase inspiring art.
Charlie Langhorne, Managing Director and Co-founder at Wild in Art, says: “The Snowman™ and The Snowdog is a story that continues to capture hearts at Christmas, and we’re delighted to be working with Historic Royal Palaces and Penguin Ventures to bring this magical trail to Hillsborough Castle and Gardens. We hope visitors of all ages will enjoy finding each of the beautifully designed sculptures along the trail.”
This Christmas, experience the joy, magic, and playful spirit of The Snowman™ and The Snowdog at Hillsborough Castle and Gardens, a truly unforgettable adventure the entire family will treasure. Produced under license from Snowdog Enterprises Ltd (managed by Penguin Ventures, a Penguin Random House Company).
© Snowman Enterprises Limited 2025. THE SNOWMAN™ Snowman Enterprises Limited
Notes to editors:
The Snowman™ and The Snowdog at Hillsborough Castle and Gardens is open from 29 November 2025 to 4 January 2026, with the Castle itself open Wednesday to Sunday during the winter period and seven days a week during school holidays (except 24–26 December). Entry to the trail, film screenings, and access to the gardens is included in a gardens ticket, while visits to Santa are part of the wider Hillsborough Castle and Gardens Christmas offer and require an additional ticket. Visitors can enjoy a Christmas-themed café menu with festive treats and hot seasonal beverages. Images of specially commissioned Snowdog paintings will be available as early press assets for media use. Tickets and more information can be found online at https://www.hrp.org.uk/hillsborough-castle/whats-on/christmas-at-hillsborough-castle-and-gardens/
Contact Information
For further information or images, please contact Amy Millar on amy@lkcommunications.co.uk / 07525436802
Historic Royal Palaces is the independent charity that loves and looks after six of the most wonderful palaces in the world. The palaces are the setting for the stories that shape us all, and we’re bringing them to people in ways that mean more to them. We want everyone to find themselves in the spaces and stories we share.
Registered charity number 1068852. For more information visit www.hrp.org.uk
About The Snowman™
The Snowman was created and illustrated by Raymond Briggs as a picture book, narrated entirely through hand-drawn illustrations and first published in 1978.  Now one of the world’s most popular picture books, The Snowman has sold in excess of 5.5 million copies globally and has been translated into 21 languages.  Adapted for screen by producer John Coates, the Oscar-nominated animation launched on Channel 4 in its inaugural year in 1982 and has been repeated every Christmas since.  The sequel, The Snowman and The Snowdog premiered on Channel 4 on Christmas Eve 2012 and was seen by more than 10 million people over the festive period.   Snowman Enterprises Ltd and Snowdog Enterprises Ltd are Penguin Random House companies.  They are committed to growing The Snowman™ brand, with a publishing programme overseen by Puffin and global broadcast, live events and a successful consumer products programme all managed in-house by Penguin Ventures. www.thesnowman.com
About Wild in Art
Wild in Art is the leading producer of spectacular public art events that entertain, enrich, inform and leave a lasting legacy. It brings together businesses and creative sectors with schools and local communities through the creation of uniquely painted sculptures.
Since 2008 Wild in Art has animated cities across five continents and created trails for the London 2012 Olympics and the 2014 Commonwealth Games.
Wild in Art events have:
- Enabled over £28.7m to be raised for charitable causes
 - Injected £5.3m into local creative communities
 - Engaged over 1.5 million young people in learning programmes
 - Helped millions of people of all ages to experience art in non-traditional settings
 
wildinart.co.uk | @wildinart | #wildinart
Explore what's on
- Families
 - Events
 - Christmas
 
Christmas at Hillsborough Castle and Gardens
Explore the gardens this Christmas transformed with festive magic with The Snowman™ and The Snowdog.
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29 November 2025 - 04 January 2026 (excluding 24-26 December)
 - In line with gardens opening hours.
 - Hillsborough Castle
 - Included in all admission tickets (Members go free, no pre-booking required)
 
- Things to see
 
The Gardens
Discover the ornamental lawns, meandering waterways, peaceful woodlands and picturesque glens that surround Hillsborough Castle.
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In line with gardens opening hours
 - Last entry one hour before closing.
 - Hillsborough Castle
 - Included in all admission tickets (Members go free)
 
- Events
 - For members
 
Members-only carols by the Christmas tree
Wrap up warm and join us for a selection of traditional Christmas carols and a warm drink under the stars. Celebrate Christmas and spread the festive cheer. Invitation warmly extended to volunteers and staff.
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04 December 2025
 - 16:00 - 17:30
 - Hillsborough Castle
 - Separate ticket (advance booking required)
 
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The story of Hillsborough Castle and Gardens
‘The Grandest House in County Down’
Good Friday Agreement
Hillsborough Castle was the scene for key meetings that led to this historic moment in Northern Ireland’s history
Mo Mowlam
A unique Northern Ireland Secretary and Hillsborough Castle resident
Shop online
Official Hillsborough Castle & Gardens Guidebook
Descriptive, informative, authoritative - this superb guidebook is the best way to learn all there is about the Hillsborough Castle and Gardens.
£4.99